Are you the Next Happiest Pinoy?

Join now and stand the chance to win PHP1M!


Cebuana Lhuillier, the country’s largest microfinancial services company, has formally opened the Search for the Next Happiest Pinoy. The competition celebrates the Filipino’s indomitable spirit of resilience and positivity, and gives honor and recognition to outstanding Filipinos that best represent these values. 

This year is the most inclusive staging out of the Search’s ten year history, the 2018 Happiest Pinoy now covers ten categories; Youth, Senior Citizen, OFWs, Lingkod Bayan, Professionals, Manggagawang Pinoy, Entrepreneurs, Employees, Persons with Disabilities (PWDs) and LGBTQ. Interested parties can submit their application three ways: 1) by texting their <name>/<birthdate(mm-dd-yyyy>/<category code> to any of these numbers: 0917-5999639 (Globe), 0998-8854277 (Smart) and 0933-9000132 (Sun); 2) by logging in to www.happiest-pinoy/register.aspx; 3) or by asking for application forms located in an of Cebuana Lhuillier’s 2,200 branches nationwide. 

The winner of this year’s search will take home PHP1,000,000 tax free, while the category winners will win PHP50,0000 each. The 2018 Happiest Pinoy will win a stories and most-exclusive group composed of 2009 Happiest Pinoy Winston Maxino, 2012 Happiest Pinoy Rommel Arellano and 2015 Happiest Pinoy Richardson Navor. 

For more information on the search, visit or go to

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Bobby SimborioComment